A 100-acre residential canvas in the heart of PGA Frisco
Planned residential homes · Price on Request
SOBHA Realty Frisco is planned across approximately 100 acres at PGA Parkway and Hillcrest Road. Its defining proposition is a substantial residential site within one of Frisco’s most recognisable destination districts. The project is an upcoming addition to Sobha’s expanding international presence.
The setting brings together the PGA Frisco campus, championship golf and hospitality within the wider neighbourhood. PGA of America’s headquarters, Fields Ranch and Omni PGA Frisco Resort contribute to the character of this part of the city. Frisco’s retail and medical destinations add further context to daily life in the region.
Sobha’s wider group has built its business around an integrated development approach. Its history spans an interior-decoration enterprise founded in Oman in 1976, the incorporation of SOBHA Limited in India in 1995 and the establishment of its Dubai development business in 2003. That broader experience informs the group’s presence in North Texas.
The Frisco land acquisition was completed by January 2026, placing the project at the planning stage in a market shaped by continuing residential and infrastructure growth. PGA Parkway is being reconstructed as a six-lane divided concrete roadway between Preston Road and Coit Road, with work also covering part of Hillcrest Road. The road programme is anticipated to reach completion in the third quarter of 2026.
For those considering a future home in Frisco, this address offers a place to follow as the PGA Parkway district develops. Explore the location and Sobha’s wider story as plans for the community take shape.
| Configuration | Size | Starting Price |
|---|---|---|
| Planned residential homes An upcoming residential development on a substantial site in the PGA Frisco district. | On request |
Detailed master plan and unit-wise floor plans available on request.
PGA Parkway and Hillcrest Road, Frisco, Texas, USA · PGA Parkway · Frisco
Frisco has become a major North Texas destination, with established retail, healthcare and sports facilities alongside expanding residential districts. The PGA Frisco campus gives this part of the city a distinctive golf and hospitality setting. SOBHA Realty Frisco is planned at PGA Parkway and Hillcrest Road, within this evolving north Frisco landscape.
The address places the development beside a corridor connecting Preston Road and Coit Road. PGA of America’s headquarters, Fields Ranch golf courses and Omni PGA Frisco Resort are part of the wider campus environment. A city-led reconstruction of PGA Parkway includes a new signal at Hillcrest Road, supporting the changing needs of the area.
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The City of Frisco is rebuilding PGA Parkway between Preston Road and Coit Road as a six-lane divided concrete roadway. Work began in November 2024, with anticipated completion listed for the third quarter of 2026.
The city roadway programme also includes widening a section of Hillcrest Road, strengthening access around the project’s intersection and the wider PGA Parkway district.
A new traffic signal is included at PGA Parkway and Hillcrest Road, the intersection adjoining the project site. The improvement is part of the corridor’s broader reconstruction.
The PGA Parkway works include drainage improvements, a 36-inch water line, street lighting, multi-duct fibre conduits, pavement markings and signage, alongside landscaped medians.
The Silver Line serves parts of the wider Dallas–Fort Worth region and adds to the metro’s regional transit network. It does not provide a station at the project parcel.
The project occupies approximately 100 acres at PGA Parkway and Hillcrest Road. Its scale creates a significant residential opportunity in a city that has grown into a prominent North Texas destination, while the development itself remains at the planning stage.
The PGA Frisco campus brings together PGA of America’s headquarters, Fields Ranch golf courses, a retail village and Omni PGA Frisco Resort. These established destinations give the surrounding area a clear recreational and hospitality identity.
PGA Parkway links the site’s district with Preston Road and Coit Road. City-led reconstruction is upgrading the corridor, including the adjoining Hillcrest Road section and a new signal at the intersection beside the project.
Sobha Group began in Oman in 1976, while SOBHA Limited was incorporated in India in 1995. The group’s footprint spans India and Dubai, bringing a multi-market development background to its North Texas entry.
Sobha Realty’s planned US housing programme covers land in Frisco and Celina. The broader programme signals the group’s entry into the region, while this project is specifically anchored by its Frisco site at PGA Parkway and Hillcrest Road.
With land acquisition completed and planning underway, SOBHA Realty Frisco represents an early-stage opportunity to track the evolution of a major residential site. Its position near PGA Frisco and an improving roadway corridor defines the setting.
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